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Privacy Policy

Last Updated: July 2025

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Welcome to Happyness Collective! This Privacy Policy describes how Happyness Collective ("we," "us," or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from https://www.happynesscollective.com (the "Site").

1. Information We Collect

We collect various types of information to provide and improve our services to you.

a. Personal Information You Provide to Us: When you make a purchase or attempt to make a purchase through the Site, we collect certain Personal Information from you, including:

  • Your name

  • Billing address

  • Shipping address

  • Email address

  • Phone number

  • Payment information (e.g., credit card numbers - note: we do not store full credit card numbers; this is handled by our secure payment processor)

 

b. Information We Collect Automatically (Usage Data): When you visit the Site, we automatically collect certain information about your device and your interaction with the Site. This may include:

  • Your IP address

  • Browser type and version

  • Time zone

  • Cookie information

  • Web pages or products you view

  • Referring/exit pages

  • Date/time stamps

  • Clickstream data

  • How you interact with the Site (e.g., scrolling, clicks, mouse-overs)

 

c. Information from Third Parties: We may receive information about you from third-party service providers that assist us with our business operations, such as payment processors (e.g., Stripe, PayPal), shipping carriers, and our print-on-demand fulfillment partner (Printful).

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2. How We Use Your Information

We use the Personal Information we collect for various purposes, including:

  • To Fulfill Your Orders: To process your purchases, arrange for shipping, and provide you with invoices and order confirmations. This includes sharing necessary information with our print-on-demand partner (Printful) and shipping carriers.

  • Customer Service: To communicate with you regarding your orders, answer your inquiries, and provide support.

  • Marketing and Promotions: To send you marketing communications (if you have opted in) about new products, promotions, and other updates we believe may be of interest to you. You can opt-out of these communications at any time.

  • Website Improvement: To analyze how users interact with our Site, identify trends, and improve our website's functionality, design, and user experience.

  • Security and Fraud Prevention: To protect against fraudulent or unauthorized transactions and to ensure the security of our Site.

  • Legal Compliance: To comply with applicable laws, regulations, or legal processes.
     

3. How We Share Your Information

We share your Personal Information with third parties to help us operate our business and provide our services, as described above.

  • Service Providers: We share your information with trusted third-party service providers who perform functions on our behalf, such as:

    • Print-on-Demand Fulfillment: We share your order details (design, size, color, shipping address) with Printful to produce and ship your custom-made apparel.

    • Payment Processors: Your payment information is securely processed by third-party payment gateways (e.g., Wix Payments, PayPal), and we do not store your full credit card details on our servers.

    • Shipping Carriers: We share your shipping address and contact information with carriers (e.g., USPS, FedEx) to deliver your orders.

    • Analytics Providers: We use analytics services (e.g., Google Analytics) to understand how our customers use the Site.

    • Marketing Platforms: If you opt-in, we may share your email with email marketing services.

  • Legal Compliance and Protection: We may disclose your Personal Information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency). We may also disclose it to protect our rights, property, or safety, or the rights, property, or safety of others.

  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your Personal Information may be transferred as part of that transaction.
     

4. Data Retention

We will retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

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5. Your Rights

Depending on your location, you may have certain rights regarding your Personal Information, including:

  • Access: The right to request access to the Personal Information we hold about you.

  • Correction: The right to request correction of inaccurate or incomplete Personal Information.

  • Deletion: The right to request deletion of your Personal Information, subject to certain exceptions.

  • Opt-Out of Marketing: You can opt-out of receiving marketing communications from us by following the unsubscribe instructions in any email we send you.
     

To exercise any of these rights, please contact us using the details below.

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6. Cookies

We use cookies and similar tracking technologies to collect and use Personal Information about you, including to serve interest-based advertising. For more information about cookies and how to disable them, visit allaboutcookies.org.

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7. Third-Party Links

Our Site may contain links to websites operated by third parties. This Privacy Policy does not apply to the practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

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8. Security

We implement reasonable security measures to protect your Personal Information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

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9. Children's Privacy

Our Site is not intended for individuals under the age of 13. We do not knowingly collect Personal Information from children under 13. If we become aware that we have collected Personal Information from a child under 13 without parental consent, we will take steps to remove that information from our servers.

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10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site with a revised "Last Updated" date. Your continued use of the Site after any changes indicates your acceptance of the updated policy.

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11. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@happynesscollective.com.

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